Search Engine Rank Tool
Free, instant reports of web site rankings in 8 top search engines and web directories, including Google, Yahoo! Search, Bing (MSN), AOL, AltaVista, AllTheWeb, Yahoo! Directory, and Open Directory (Dmoz).
http://www.mikes-marketing-tools.com/ranking-reports/
Alexa Traffic Rank
Great tool that helps you quickly assess your own (or your competitor’s) web site’s traffic rank on the Internet. Traffic rank can also be used to indirectly check the credibility of various e-commerce sites on the Internet. Download Alexa.com toolbar and take it with you as you surf the web.
Google Keyword Popularity Tool
This keyword tool helps you identify the most popular keywords / seach terms. This is extremely useful when designing your website, naming your website pages, doing SEO (search engine optimization) or when buying keyword ads on Google. Even more importantly, the tool can help you estimate the online demand for your product or service!
https://adwords.google.com/select/KeywordToolExternal
Google Reader
It’s almost impossible keeping up on the trends and news within your industry without using an RSS reader. RSS stands for “Rich Site Summary” and is a standard, highly effective way of sending and receiving news summaries, blog posts, etc. (Wikipedia RSS entry). RSS readers allow the news to come to you instead of you having to waste time surfing the Web to find.
There are hundreds of RSS readers to choose from, one of the best ones is Google Reader. It integrates nicely with Google’ s other tools (e.g. Gmail) and has a simple, easy to understand interface. It’s free, you just need to sign up for a Google Account if you don’t have one already.
Keyword Advertising: Split Test of Two Ads
http://loweryourbidprice.com/splittest/
Great Pay-Per-Click Advertising tool – it helps you test and compare the effectiveness of two different ads with confidence level of 99%. PPC experts say that testing different ads is probably one of the most important PPC strategies, as it leads to higher CTR (click through rates), and thus to lower CPC (cost per click) and more money into your pocket!
W3Schools.com
I have looked at and used hundreds of different websites to get assistance on web development technologies but W3Schools.com is by far the best! It’s also free!
You can save yourself a lot of time and money if you even just learn some of the very basics of web development… learning simple HTML will go along way in helping you master Web tools or tweaking your site. It also helps you speak the lingo with the techies. The site includes great info on: HTML, XHTML, CSS, XML, Javascript, Ajax, SQL, ASP, PHP and plenty more!
If you are a tech newbie, block off an hour or two, read up on the HTML tutorials then do the “try-it-yourself” exercises… you will be amazed how quickly you pick things up and can demystify Web development.
Go Daddy
When you are looking to register a domain name, there are thousands of registrars to choose from. I have tried about a dozen myself and the one I have found the best is www.GoDaddy.com GoDaddy.com. I have about a thousand domains registered with them and have used their services for four years and it’s been really smooth sailing the whole time. I like them for two main reasons: the lowest prices I have found and the best interface and tools for managing your domains.
If you plan on registering a lot of domains, you will find their Discount Domain Club soon pays off. It’s $89.00 US per year and gives you 31% of .com domains, 53% of .net and 51% off .org, along with discounts for most the other extensions. Their domain tools allow you to do in one step what most registrar’s require many steps to do. If you only have a handful of domains that may not be a big factor but once you get more, dealing with a registrar that only let’s you handle single domain processes is a real time wasting pain.
16bugs
16bugs cuts through the usual project software bloat. This is a great tool, not just for managing bugs on a software project, but also for managing requirements on a project in any industry. Nice intuitive, simple interface, and quite affordable ($8 per month for 3 projects and 500 megabytes of uploads). Integrates with Basecamp and Campfire.
